Performance and reporting
Know what happened — and why.
Revenue, occupancy, average daily rate, booking pace and channel mix in one place, with the reasoning behind the decisions attached to the numbers.
Revenue
£0
+12%
Occupancy
0%
+9%
ADR
£0
+6%
Recommended changes
01Lift weekend rates for October
AppliedFriday and Saturday nights sold out every week — pricing is running behind demand for peak nights.
Pricing
02Open the two orphan nights
AppliedTwo single nights sit unbooked between reservations. Shortening the minimum stay links them to existing enquiries.
Calendar
03Refresh the gallery order
For your reviewViews are healthy but conversion lags — the strongest photos should open the listing, not sit mid-gallery.
Listing
04Shoulder-season promotion
ScheduledMidweek demand dips in November. A targeted promotion protects occupancy without cutting peak rates.
Forward view
Report snapshot. Figures are illustrative, not promised results.
What you see
Six measures that actually change a decision.
Revenue
What the property has earned across the period, by month and by channel.
Occupancy
Nights sold against nights available, including how the coming months are filling.
Average daily rate
What each booked night is actually achieving, not just the headline total.
Channel mix
Which platforms are producing bookings, and how that balance is shifting.
Booking pace
How quickly future dates are selling compared with the same point previously.
Forward view
The dates still open, and where the next commercial opportunity sits.
The questions behind the numbers
A total on its own tells you very little.
Did we earn more, or just sell more nights?
Revenue and ADR read together tell you whether occupancy came at the cost of rate.
Is the coming quarter on track?
Forward occupancy and booking pace matter more than last month's total.
Which channel is carrying the property?
Channel mix shows where your bookings really come from — and the risk if one dries up.
What was actually changed?
Every report ties the numbers back to the pricing, listing and distribution work carried out.
Owner portal
Your property.
Your data.
Always visible.
Revenue this month
£0
+9% vs last month
Occupancy
0%
+6 pts
ADR
£0
+£11
Bookings
0
Next 30 days
Positive trendChannel mix
- Airbnb46%
- Booking.com31%
- Direct14%
- Vrbo9%
Calendar · October
Weekend pricing: £217
Monthly Performance Report
Revenue
£4,840
Occupancy
84%
Recommendation
Increase weekend minimum stay
- Revenue
- Occupancy
- ADR
- Bookings
- Future occupancy
- Booking sources
- Performance trend
- Calendar
- Monthly report
How reporting is produced
From raw data to a decision you can follow.
Collect
Performance data from the connected booking setup is gathered into one consistent view.
Check
Figures are sense-checked against the calendar so the numbers reflect what actually happened.
Interpret
We look past the headline total at pace, rate, channel mix and the shape of the forward calendar.
Explain
Reporting states what changed and why, not simply what the figures were.
Act
Findings feed directly into the next pricing, listing and distribution decisions.
Reporting FAQs
The practical details.
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Whether you're a new host, struggling with bookings, or looking to improve your property's performance — start with a free review of your setup today.
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